Imagine: How Creativity Works.

Jonah Lehrer’s Imagine: How Creativity Works is a fantastic read that covers the subject of human creativity from two different but equally critical angles: The neurology of creativity, or how we can maximize our own individual creativity; and the sociology of creativity, or how managers can increase creativity in their groups or companies. The small miracle of the book is that Lehrer conveys all of this information – I wouldn’t call them answers, but there are enough ideas here to help you create a plan of action – in a way that’s largely entertaining by building almost the entire book around a series of real-world anecdotes, covering topics as wide-ranging as Shakespeare, Pixar, Innocentive, W.H. Auden, a programmer-turned-bartender named Don Lee, and Bob Dylan.

What Lehrer means by “creativity” is less about artistic creativity (although, as you can see, he uses many examples from the arts) and more about out-of-the-box thinking: Ideas that veer away from conventional wisdom and allow people (or groups) to solve previously unsolvable problems or to create works or products of enduring value. The book opens with the development of a new cleaning tool by Proctor and Gamble, created when that company decided to try to develop an improvement to the household mop. It took an outside agency to be willing to step out of the forest long enough to realize that improving the mop was an inferior solution to replacing the mop entirely – and P&G rejected that agency’s idea for a new product for a full year before finally relenting. (I don’t think I’m spoiling anything by revealing that the product, as you have likely guessed by now, was the Swiffer.) Creativity is stifled by groupthink, territorial behavior, and focus on short-term results, but it is also stifled by our own prefrontal cortices and by bad advice about the value of brainstorming. Lehrer tears each one of these obstacles down in turn and discusses in open-ended terms how we might surmount them.

Each of the book’s eight full chapters revolves around multiple real-world examples, often not obviously connected, that state the case before Lehrer states it himself, after which he’ll refer to studies by psychologists or neuroscientists on things like what happens to creativity when the prefrontal cortex is shut off. (Nothing in the book was more interesting to me than Lehrer’s explanation of the “fourth-grade slump,” referring to the age around which kids suddenly lose much of their creativity, no longer creating wild and abstract or unusual art because their prefrontal cortices have developed to the point where they feel more self-conscious about the quality of the work they produce.) He also explains why Phoenix lags behind much smaller cities in producing patents, a proxy he uses often as a measure of creativity, and why discussions with open and frank criticism produce substantially more ideas than traditional brainstorming sessions where criticism of others’ ideas, no matter how profoundly stupid they are, is forbidden.

The chapter that mentions Pixar discusses, among other factors, the benefit of proximity in idea generation. Pixar’s headquarters apparently includes just one set of restrooms, so employees from all areas of the company are effectively forced to run into each other en route (as well as in a large open area in the center of the building). I doubt I could prove this theory, but perhaps baseball front offices have, over their history, been less creative because so many critical employees don’t work out of the main office? The scouting director and player development director are just as likely to live elsewhere, so while the GM talks to those two executives regularly, even daily, the calls will be event- or agenda-driven, not the kind of casual conversation that occurs in an office setting (preferably an open one) that can spur unexpected ideas because no one is rushing to get off the phone.

One quibble is that Lehrer quotes Yo-Yo Ma referring to Julia Child dropping a roast chicken on the floor during a television show and brushing it off as if nothing had happened, yet doesn’t correct him; this incident, often-cited, never happened. Child did once flip a potato pancake out of a skillet on to the counter, joking about lacking “the courage of my convictions,” but the chicken/floor story is a myth. You don’t mess with Julia.

I’ve already recommended this book to a number of people who run departments because I think it can, or should, dramatically change how people manage their reports or companies. Lehrer argues that it’s not an accident that Pixar and 3M have had such extended runs of creative success, just as it’s not an accident that Shakespeare should rise from humble beginnings to become the greatest playwright in history. We can make ourselves more creative, and we can make our groups more creative, if we understand the science and the psychology behind creativity. Imagine is the first step.

UPDATE: Unfortunately, it appears that Lehrer fabricated many of the quotes attributed to Bob Dylan in this book. While that doesn’t make the book any less valuable in my eyes, I could certainly understand readers choosing not to read it for the hit its credibility has taken.

Folks, This Ain’t Normal.

I’m not a big fan of polemics in general, since, regardless of subject matter, they all tend to share two traits: They are poorly written and lightly evidenced. Joel Salatin’s Folks, This Ain’t Normal: A Farmer’s Advice for Happier Hens, Healthier People, and a Better World fits that description perfectly, with a complete lack of footnotes and scant detail even in anecdotes that should, in theory, help prove his points, and while Salatin is clearly a bright guy, he’s no writer, and whoever edited his book didn’t do him many favors. Yet despite those glaring flaws, and the clear bias with which he writes (one to which I’m sympathetic), there’s still a fair amount of value to be had from reading Folks… because of the questions his arguments on agriculture and our modern, unsustainable food supply will raise in your mind.

Joel Salatin is a self-described “environmentalist capitalist lunatic farmer,” as well as a libertarian, a Christian, and to some degree a bit of a chauvinist, so 350 pages of his thoughts will inevitably contain something to aggravate any reader – a tactic, however, that can have the positive effect of causing readers to investigate Salatin’s claims further to try to debunk them. He runs an extensive, traditional farm in rural Virginia called Polyface, pasture-raising livestock; eschewing the use of pesticides, antibiotics, and genetically modified crops; and employing a holistic approach to land management that relies on natural processes and diets to maintain soil quality, limit water usage, and minimize his carbon footprint.

Salatin follows three main tracks, ignoring some of the extraneous rants in the book such as his thoughts on child-rearing, that are relevant to the consumer:

  1. He explains why industrially-produced food is inferior in quality, safety, and environmental impact to food from individual farmers practicing his style of agriculture.
  2. He blames government regulators, generally in cahoots with large-scale industrial food producers, for masking the true costs of industrially-produced food, making it less cost-effective for small-scale farmers to start and grow their businesses, and limiting those local farmers’ access to markets through suffocating regulations. He even saves some ire for the government’s relationship with Big Oil, since cheap fuel distorts the market for local food, to say nothing of cheap fertilizers.
  3. And he ends every chapter with advice to the consumer on how to improve his/her impact on the food supply, including many admonitions to grow as much of your own produce as you can, as well as to raise chickens in your backyard for their eggs*, feeding them kitchen scraps and using their manure for compost.

* One of our daughter’s best friends in kindergarten has chickens in her backyard, and her mom gave us a half-dozen of the eggs last week. I have never come across any egg with shells that strong, and it was the first time I’d ever seen a greenish egg, which apparently means the hen was an Araucana. The yolks were also very well-defined. If my daughter and I weren’t both so allergic to feathers, I’d set up a coop right away.

As I mentioned earlier, however, Folks, This Ain’t Normal ain’t a great read. He backs up virtually none of what he says unless he can discuss a specific experience at Polyface; at one point, he mentions a centrally-planned city in China that grew up practically overnight, with 250,000 people and gardens on nearly every rooftop, but never mentions one minor detail – the city’s name – without which the story is much tougher to verify. You may nod your head at first to his arguments about corrupt regulators, market externalities, nanny-state policies, or the hijacking of the term “organic,” but his arguments consistently lack evidence. I think most of what he says is right – our government is way too involved in the food supply, and our policies on food and oil have led to poor land usage, soil mismanagement, the inevitability of water crises, and substandard products at the grocery store* – but it would be tough for me to carry out any of these arguments myself based solely on his book.

*Another rant: Have you ever had a truly pasture-raised chicken? The chicken breasts are small, while the legs are larger, because the chickens are more active, building muscle in the thighs and drumsticks (well, what eventually become the drumsticks), while burning off the calories that, in a caged bird, would otherwise lead to larger breasts. (Stop snickering.) I happen to prefer dark poultry meat anyway, since it has more fat, leading to better texture and less dryness, but it’s also a lot more natural; industrally-raised birds’ organs can’t keep up with the muscle growth in the breasts, so they must be slaughtered earlier so they don’t die of organ failure. And, as it turns out, pasture-raised cows and chickens produce more healthful milk and eggs than feedlot or caged livestock does, just as compost-raised produce contains more nutrients than fertilizer-raised produce.

Folks, This Ain’t Normal at least encouraged me to continue what I’ve started in our yard, composting and growing regionally and seasonally appropriate crops, and to be smarter about what I buy and where I buy it. Salatin mentioned The Cornucopia Institute, which ranks organic dairies and organic egg producers on how true their claims of organic practices are. (In Arizona, the executive summary is: Organic Valley and Clover = good, Horizon and Shamrock = bad.) They’ve also led the fight on behalf of almond farmers who want to sell raw almonds to the public, winning a lawsuit allowing California almond farmers to challenge a USDA regulation that forbids the sale of almonds that haven’t been treated with a toxic fumigant or at very high heat, a regulation in response to a salmonella outbreak at one of the nation’s largest industrial nut producers. This kind of policy – where the sins of a large corporation lead to regulations with fixed costs that crush smaller producers – is exactly what Salatin targets when he rants about intrusive, anti-farmer regulations. I had never heard of the Cornucopia Institute before picking up his book, or many of the other books he mentions (such as Gene Logsdon’s memorably titled Holy Shit: Managing Manure To Save Mankind), so Salatin’s book did at least achieve one goal – forcing me to reexamine the food my family eats, from how it’s grown to where we get it. But had he researched and supported his book with more hard data or secondary sources, Folks, This Ain’t Normal might have become a classic in its narrow field.

Next up: As I mentioned on Twitter, I’m working my way through Raymond Carver’s short story collection Where I’m Calling From – and yes, I’m aware of the controversy over his editor’s role in changing some of the text.

Here’s Looking at Euclid.

In case you’re interested, amazon has the Blu-Ray edition of The Lord of the Rings trilogy on sale for $49.99 (almost 60% off). Not sure how long that sale will last.

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Alex Bellos’ Here’s Looking at Euclid (known as Alex’s Adventures in Numberland in the U.K.) is a little lighter than the last math book I read, focusing instead of numerical oddities and paradoxes as well as the history of basic math. He keeps the tone light by revolving each chapter around one or more interesting personalities, such as the English dentist who used &#981 (the golden ratio) to design more attractive dentures or the various people involved in the invention and rise of sudoku.

Bellos’ gift with this book is to take mathematical subjects that might seem intimidating, such as the nature of irrational numbers like &#981 and &#960 or the concept of the normal distribution, and wraps them in interesting, easily accessible stories that might be enjoyed even by the math-phobic. There’s also an undercurrent here, only mentioned explicitly in one chapter, of sentiment that we don’t really do a good job of teaching math in American public schools. He talks about the need for someone to develop the number zero, without which no numerical system can properly function, and discusses a tribe in the Amazon that has no word for any number larger than five. The chapter on probability revolves around – what else? – gambling, from a conversation with a slot-machine developer to stories of people who figured out how to beat the house and forced changes like more frequent shuffling of more decks at the blackjack table. The final chapter was a real rarity, as it brought together one of my interests (math) with one of my wife’s (crafting) with a discussion of hyperbolic crochet, a way of building models of surfaces with constant negative curvature using yarn, which leads into a discussion of infinity and, of course, a stop at the Hilbert Hotel.

The book is not a straight narrative, but a series of chapters that can stand on their own, although Bellos tries to put them in a logical order from smaller concepts to larger ones. Readers generally interested in math will likely read it straight through – and quickly, as I did, because it’s well-written and I love the topic – but the design does allow anyone frustrated by the mathier sections to just jump ahead to the next part or the next chapter. There’s very little in here that a high school junior wouldn’t follow, however; calculus is mentioned but never used, and the hardest conceptual material appears in the final chapter.

Sudoku fans among you might be surprised to read about the puzzle’s history in the chapter “Playtime,” about math-based puzzles (including comments from Martin Gardner, not long before he died). A square of n smaller squares containing all the integers from 1 to n where all the rows, columns, and corner-to-corner diagonals add up to the same total is called a “magic square,” and has been known and studied since antiquity in Chinese, Indian, and Arab cultures, even finding favor with modern mathematicians like Leonhard Euler. The closest predecessor of modern Sudoku was first designed in 1979 by an American, Howard Garns, but redesigned by a Japanese puzzle maker named Maki Kaji and popularized by a New Zealand man named Wayne Gould, who saw one of Kaji’s puzzles in 1997 and wrote a computer program to generate them en masse. (For whatever it’s worth, I can’t stand sudoku.)

I’d love to see Bellos tackle more difficult mathematical material, given how well he translated the subjects he covered here into plain English and his ability to build a narrative around one or more people that kept the book from ever becoming dry. But I can imagine a sequel to Here’s Looking at Euclid (although I shudder to imagine the potential titles – Are Euclidding Me?) that keeps the material on the same level, as the world of math and numbers has far more stories to tell than Bellos fit into this one book.

Next up: Write More Good: An Absolutely Phony Guide, written by the very funny folks behind the @FakeAPStylebook Twitter account. I’ve read 75 pages so far, but that’s enough to know that every writer in the world will find at least something in here that s/he finds absolutely hilarious, since it touches on all areas of writing and has enough one-liners and short sections that there’s a good mix of dry humor and crude. I received review copies of both this and Euclid from the publishers.

The Poincaré Conjecture.

As you probably noticed, I’ve got a new design here on the dish, one that was long overdue. I’d like to thank (and credit) Thomas Griffin for designing and setting up the theme, and reader Sara Showalter for designing that awesome custom header image.

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The Poincaré Conjecture was one of seven Millennium Prize Problems identified by the Clay Institute in 2000 as the most significant unsolved problems (or unproven theorems) in mathematics, and at this point it is the only one of the seven problems that has been solved. Such a solution should have earned its developer, in this case a somewhat reclusive Russian named Grigori Perelman, a million-dollar prize, but Perelman rejected the prize and the Fields Medal he was to be awarded for his solution. (The Riemann Hypothesis, which I discussed in my review last year of Prime Obsession, is another one of the seven.)

In his 2007 book, The Poincaré Conjecture: In Search of the Shape of the Universe (still on sale for $6.38 as a bargain book on amazon), Donal O’Shea, Dean of Faculty at Mt. Holyoke College and a professor of mathematics, gives a brisk history of the Conjecture with a quick mention of its solution. The first half of the book, from Euclid and Pythagoras up to Henri Poincaré and the early 20th century, was relatively fast-moving (for a math book) and easy to follow, but when O’Shea got deeper into topological discussions of the Conjecture, his explanations became shorter and I found myself getting lost.

The Poincaré Conjecture states that:

Every simply connected, closed 3-manifold is homeomorphic to the 3-sphere.

In lay terms – and I apologize if I get this wrong – it means that any four-dimensional shape that is internally continuous and has no boundary can be mapped, point for point, to the four-dimensional shape called the “3-sphere.” The 3-sphere contains every point in 4-space equidistant from a single center; a point in 4-space is defined the set of coordinates (w, x, y, z). Think of a three-dimensional sphere, defined by all points (x, y, z) 1 unit distant from a single point, such as (0, 0, 0); this sphere will include (1, 0, 0), (0, -1, 0), (0, ?2, ?2), and all other points such that the square root of their sums equals one. (This is similar to the Pythagorean Theorem, but with another variable added to the sum.) We can picture this sphere in 3-space, so while we can’t picture the 3-sphere in 4-space, we can at least follow the math – the 3-sphere of unit 1 and center (0, 0, 0, 0) will include the points (1, 0, 0, 0), (0, 1, 0, 0), (0, 0, 1, 0), and so on.

Henri Poincaré, a prolific and brilliant French mathematician who built on work done by Bernhard Riemann, conjectured but could not prove that any four-dimensional shape that is “simply connected” – where any loop including two points can be reduced to a single point, meaning there is no disruption in the overall shape inside of such a loop – and “closed” – meaning if you walked on its surface, you would never reach an edge or boundary because the space closes around on itself – can me mapped, point for point, to the 3-sphere. As it turns out, this conjecture was extremely hard to prove, requiring mathematial concepts that did not exist at the time of the conjecture, and relevant to the question of the shape of the universe.

O’Shea did a solid job going into the history of first Euclidean and then non-Euclidean geometry, with interesting digressions on the lasting nature of the mathematical works of the ancient Greeks, how discoveries by Arab and Indian mathematicians (who were often religious leaders as well) spread to Europe, and how much knowledge was lost along the way, including much of Euclid’s work lost in the fire at the library of Alexandria. Poincaré himself is not an ideal central figure for a work of non-fiction, only jumping off the page in the chapter outlining his rivalry (and flame war, in letters) with the Prussian nationalist mathematician Felix Klein.

Where O’Shea lost me was with very brief introductions of critical terms used to describe the search for the Conjecture’s proof, then repeated use of those terms without sufficient explanation. I never encountered tensors in any of the math classes I took in school, and I don’t know what Ricci flows are (they were only created/discovered in 1981), or Betti numbers, or Laplace operators, but you need to understand those terms – and I mean really understand them – to follow the descriptions of the various steps leading up to and including Perelman’s solution. This is no small task; I’m asking O’Shea to describe upper-level college mathematics topics to readers who may not have gone beyond first-order calculus in a way that they will understand it. I don’t think he achieved that goal here.

I’m also not sure that O’Shea managed to deliver on the book’s subtitle. That the Poincaré Conjecture’s answer might help us understand the shape of the universe does not appear to be in any doubt. That it pushes us further toward understanding the shape of the universe is unclear, both from the book and from what I could find online that didn’t exceed my understanding. There does seem to be some thought that the universe might be a Poincaré dodecahedral space (also called a Poincaré homology sphere), a closed 3-manifold that is not simply connected, formed by taking opposing faces of a dodecahedron, rotating one to align with its opposite, and then smushing the dodecahedron and gluing each pair of faces together to form a 3-manifold in 4-space that is not homeomorphic to the 3-sphere. And I’ll stop there before I get further out of my league.

If you’re interested in these great problems of mathematics, I’d recommend John Derbyshire’s Prime Obsession, which I mentioned above and found more accessible than O’Shea’s book even though the problem under consideration, the Riemann Hypothesis, remains unsolved and likely has no practical application. O’Shea’s book reminded me of Amir Aczel’s slim volume called Fermat’s Last Theorem, also rather tricky to follow because of its heavy use of topology but with a bit more drama to help the reader plow through the less scrutable parts.

Next up: Sticking with math, I’m halfway through Alex Bellos’ Here’s Looking at Euclid, sent to me by the publisher earlier this year. It’s a fun tour of mathematical puzzles and oddities with a few dashes of number theory thrown in, but nothing you couldn’t follow if you have a high school degree.

Empires of Food.

My 2700-word column on the rehab process from Tommy John surgery, with comments from a TJ surgeon, a rehab specialist, and three pitches who had the operation, is now up for Insiders.

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The point of Empires of Food: Feast, Famine, and the Rise and Fall of Civilizations, by Evan D. G. Fraser and Andrew Rimas, is a good one: Civilizations, like ours today, have risen during times of plenty, periods where favorable weather and trading booms have led to rapid growth of populations and cities, but that they tend to fall, often catastrophically, when the food supply is interrupted. We are nearing the end, they argue, of an unusually good era for agriculture, but a cataclysm approaches as climate change, irresponsible farming techniques, water waste, and profiteering all catch up to us and put our future food security at risk. These are all issues that we as consumers should consider when deciding what to eat and where to get it, but a book that’s full of histrionic statements like “cancerous is exactly the state of our twenty-first-century global food empire,” factual errors, and serious omissions isn’t the way to argue the point.

The point of Empires of Food is to show readers the history of the food supply and how civilizations rose and fell with their sources of food, and in that regard Fraser and Rimas largely succeed in their efforts. They use the story of Francesco Carletti (link in Italian; Carletti’s memoir, My voyage around the world, is available used on amazon), a Florentine merchant whose disastrous eight-year trip around the world brought him into contact with many trading societies of the late 1500s and early 1600s, as the narrative hook to connect the various chapters, each describing a key variable in the construction of “food empires.” Those variables are fundamental to agriculture, husbandry, and food commerce – water, soil, distribution channels, refrigeration – with the final additions of “blood” (not just war, but subjugation and oppression in prime growing areas of the world) and money before their one chapter with an iota of hope, describing movements toward organic farming, slow food, and fair trade. The framework is here for a powerful wakeup call to anyone willing to step back and examine his larder and his table.

Unfortunately, when it comes to connecting problems to prescriptions, the authors fall back on hysteria and run light on facts. You can’t do an entire chapter on the declining quality of soil, including descriptions of the effects that heavy tilling and overfarming have on soil erosion rates, without even a single mention of no-till farming as a potential solution, even a partial one, to the very real problem at hand. Similarly, you can’t talk about nitrogen loss through waste and erosion without discussing the same problem of phosphorus, an absolute gating factor on the amount of life that this planet can sustain. (Untreated sewage dumped into the ocean sends loads of phosphorus to to the bottom of the sea, where it’s of little use to life on land.)

The authors’ sins aren’t limited to science or agriculture. They openly praise Marxism with nary a mention of the food shortages that have plagued every society that implemented (always via political repression) Marxist economic policies, including famines in North Korea and milk rationing for Cubans over the age of eight. Meanwhile, they excoriate capitalism and misstate Adam Smith’s “invisible hand” by accusing him of advocating cost-plus pricing. Rather than point out how government subsidies can distort market decisions, or argue for taxes that reflect the externalities they (correctly) point out are not reflected in free-market prices, they want to throw capitalism overboard and send us back to the Middle Ages. They’re similarly dismissive of comparative advantage without considering its wealth-generating capabilities – if you want to argue that localism trumps comparative advantage, acknowledge the latter’s benefits and explain why the former is in our best collective interests.

There are even the sort of tiny errors that don’t necessarily affect the larger point of the book but serve to undermine the credibility of the text because checking these facts is so easy yet wasn’t done. The authors repeat the dubious story of Roman commanders salting the earth around Carthage (per Wikipedia, which has a solid source for this, “ no ancient sources exist documenting this. The Carthage story is a later invention, probably modelled on the story of Shechem.”) They also mention the million-plus city of “San Jose, Texas,” which is probably news to the residents of the San Jose in California or to the residents of San Antonio, Texas.

The intent of Empires of Food is a good one, I think – raising awareness of the fragility of our current infrastructure for feeding the world. It’s certainly relevant to me out here in Arizona, where we depend on dwindling water resources and import much of our food because the local environment isn’t ideal for agriculture (and a lot of local farms out here are selling out to developers). But it’s relevant to anyone in the U.S. because, even though we’re not necessarily the world’s greatest offenders (China is the real villain of the book, although the authors seem too skittish to say so explicitly), we are in the best position to do something about it. The problem with the book is that it gets sloppy and devolves too often into a polemic rather than sticking to well-argued advocacy.

Next up: Nearly done with Charles Bukowski’s bizarre twist on the detective novel, Pulp.

The Immortal Life of Henrietta Lacks.

I mentioned this on Twitter earlier, but The Wire: The Complete Series on DVD is just $73 today on amazon through that link. Disclaimer: I don’t own it, because I’m buying episodes to watch on my iPad (which will cost me more in the long run, actually).

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Rebecca Skloot’s The Immortal Life of Henrietta Lacks (currently just $8 in paperback on amazon) is, by far, the best nonfiction book I’ve read since The Ballad of the Whiskey Robber, weaving together a scientific breakthrough, a personal tragedy, and Skloot’s own difficult effort in gathering the information required to write the book into a single compelling narrative that succeeds despite the lack of a definitive resolution or even clear “good” and “bad” sides to the central conflict.

Henrietta Lacks was a poor African-American woman who died very young of cervical cancer in 1951, after receiving radiation treatments at Johns Hopkins that started too late to save her very aggressive form of the disease. A researcher at the school had been trying for some time to grow a long-lasting culture of human cells without success, but the sample he took from Lacks’ cancer turned out to be, as the book’s title implies, immortal, launching a scientific revolution that is partially responsible for many medical miracles we take for granted today – and a commercial revolution from the sale of these “HeLa” cells that has paid her descendents a grand total of zero dollars.

In 1951, there were no laws on medical privacy nor were there laws or even good guidelines on informing patients about what might happen to tissues or fluids collected from them during treatment; a doctor or hospital could use extra samples for research and the patient wouldn’t even know about it, let alone require compensation. A lengthy medical case decided in 1990, Moore v. Regents of the University of California, would later establish that the patient has no right to financial remuneration from such usage (unless, of course, he established those rights in advance, such as by patenting any unique genes*), but in Lacks’ era there were no such rules, nor even understanding that these biological samples could have substantial financial value. (The researcher in the Moore case, David Golde, comes off as particularly sleazy in Skloot’s retelling. He took his own life in 2004.)

*This part resonated a little more strongly with me, as my daughter and I do share a unique mutation that causes an inborn error of metabolism called 3MCC, in which the third step in the breakdown of the essential amino acid leucine produces the “wrong” waste product. (The disease isn’t unique, but our mutation had not been seen before. We’re special like that.) I’m largely asymptomatic beyond an inability to build muscle mass, but my daughter has been hospitalized once for a metabolic crisis and has now been a vegetarian for almost three years to avoid excessive protein intake. I’m still trying to get an answer from Children’s Hospital in Boston on their policies in this area.

What’s worse in this case, however, is that Lacks’ family – widower, siblings, and children – were completely unaware that her tissues had been taken, were being used in research, or had generated millions of dollars in value for others. The family, still poor, still mostly uneducated, and without health insurance, learned about HeLa in the 1970s, and it created a mixture of emotions ranging from fear to anger to wonder (including whether their mother could “feel” what was being done to these cells) that opens up windows on to racial inequalities, , medical ethics debates, and the conflict between public good and privacy rights.

Skloot herself worked on this book for nearly a decade, largely because the Lacks family, scarred by past media attention and con artists looking to latch on to their plight, resisted her efforts to interview them for the book. She eventually forged a strong friendship with Henrietta’s daughter Deborah, a fascinating woman whose emotional growth was probably stunted by losing her mother at such a young age yet who abounds with manic energy that drives her (and Skloot) forward on the research path. Deborah never seems to think of the compensation question, but simply wants to learn about her mother and about what has happened to her cells, perhaps to create a connection that was denied to her when her mother died.

The Lacks family gives the book the narrative structure it needs – the rise of HeLa cells from their origins to a major scientific breakthrough would make for a nice pamphlet, but doesn’t have the drama to drive a work of narrative non-fiction. Following the Lacks family’s struggles from losing Henrietta, from media coverage of the HeLa cells, and from their outrage at how their mother’s cells were used without consent, compensation, or even the correct name (she was often referred to as “Helen Lane” in medical journals), makes the book so powerful. The book requires no knowledge of science beyond a high school biology class, as Skloot provides sufficient explanation of cell structure and replication for anyone to follow along, and her presentation of the ethical issues involved is extremely balanced and surprisingly dispassionate for someone who became very close to the human subjects of her research. As easy as it is to react to the Lacks saga by arguing that her family should at least have been paid after the fact, Skloot points out through her story that it’s not even clear who would pay her (the oncologist who harvested the cells didn’t profit personally from them), and that many of the leaps made through the use of HeLa cells for testing, like Jonas Salk’s polio vaccine, relied in no small part on the easy availability of these cells. It’s as complicated as any good story should be, informative, emotionally involving without resorting to sentimentality, and gives you enough of both sides to make you angry and make you question your own outrage as you read.

Five Equations that Changed the World.

My predictions for 2011 went up yesterday. Podcast and chat on Thursday.

Somehow I forgot to review Michael Guillen’s Five Equations that Changed the World
, a very strong look at five equations and the scientists who developed them that’s explained with very little math at all. Guillen’s target is the lay reader, a term which, since I haven’t taken a physics class since 1990, would include me.

The five equations aren’t hard to guess – they are, in the order in which Guillen presents them, Newton’s Universal Law of Gravity, Daniel Bernoulli’s Law of Hydrodynamic Pressure, Faraday’s Law of Electromagnetic Induction, the Second Law of Thermodynamics (discovered by Rudolf Clausius), and, of course, E = mc2, courtesy of Albert Einstein. But rather than just give the reader the equations and their derivations, Guillen crafts a short story around each, with background on each scientist’s life before the discovery*, the process that led to the development of the equation, and a brief epilogue on some major event or subsequent discovery that hinged on the equation itself. (For example, Newton’s law led to the manned mission to the moon, while Einstein’s led, of course, to the atom bomb.)

* So, does a scientist discover an equation, develop it, or something else? He doesn’t invent it, certainly; these are, as far as we know, immutable laws of our universe. I thought about using “unearth” to describe this process, but it seems to mundane, especially for Clausius’ and Einstein’s contributions. I’m open to suggestions here.

Newton’s and Einstein’s stories are rather well-known, I think, so I would say the most interesting sections of the book were the three that those two bookended. Clausius’ story was probably the least familiar to me, as I probably couldn’t have named him if asked. And what made his story interesting was how many other discoveries or developments had to happen along the way for him to be able to articulate his equation – including the invention of the thermometer, the creation of the calorie as both a unit and as a theory for the source of energy, and the life’s work of Julius Robert Mayer, a Bavarian doctor who first expostulated that all the energy in the universe had to add up to the energy that existed at the universe’s start (that is, the First Law of Thermodynamics), only to find himself rejected and ostracized by both the scientific and religious establishments of the time.

The final section of the book, on how Einstein’s theory of relativity led to the development of nuclear weapons, is a bit poignant as Einstein lived to see the destruction and regretted his role in encouraging President Roosevelt to order the development of the bomb. (I would imagine Einstein realized, however, that since the Germans would have eventually developed it themselves, the Manhattan Project was as much as a defensive move as an offensive one, even though it became an offensive weapon when we figured it out first.) Slightly less interesting, to me at least, was the extent of the family squabbles in the section on Bernoulli, where a pattern of fathers becoming jealous of talented sons tended to repeat itself in a way that would probably land them on Maury Povich today.

If you like the sound of this book but want something mathier, check out my review of Prime Obsession, a book about the development of the Riemann Hypothesis, perhaps the leading unsolved problem in mathematics today.

Scorecasting.

I apologize for the long delay between posts; we moved into our house last week and are finally settled, although far from unpacked.

I tweeted earlier today that I’ll be joining ESPN’s Baseball Today podcast as a co-host three days a week starting in mid-March. And, if you missed it, my preseason ranking of the top 50 prospects for this year’s Rule 4 draft went up last Thursday.

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Tobias J. Moskowitz and L. Jon Wertheim’s Scorecasting: The Hidden Influences Behind How Sports Are Played and Games Are Won aims to be the Freakonomics of sports, a marketing angle made quite clear from the cover quote from Steven Levitt that calls Scorecasting the best book of its kind since Freakonomics, which is funny, since Levitt co-wrote that book. (And one wonders if the authors share an agent or an editor or something else.) My cynicism over the quotes aside, Scorecasting is a fun read, one that does a better job of challenging conventional wisdom than providing hard answers to hard questions, the sort of book that could make an old-school sports fan rethink some of his positions without requiring a background in behavioral economics. If you’re here, however, the odds are good that your mind is already open, in which case Scorecasting is more of an enjoyable lark but might leave you looking for more serious analysis than what the authors offer in a book aimed at the mainstream audience.

Wertheim and Moskowitz attack a number of questions over the course of the book, with the only unifying theme that these are questions that can be examined (if not actually answered) through some very rudimentary statistical analysis. For example, they examine the potential causes of home-field advantage, which is fairly persistent within sports but doesn’t seem to tie to attendance; whether icing the kicker is an effective strategy (I won’t reveal their answer, but have always found the practice unsportsmanlike); or whether momentum exists. The template for each essay – some just two or three pages, others thirty or forty – is standard: Explain the question and the conventional wisdom on the subject, discuss how they operationalized the variables, then present the results in text and graphical format, usually just showing some evidence telling us whether there’s a correlation between the independent and dependent variable. For example, in the momentum chapter (“The Myth of the Hot Hand”), they look at basketball, defining what a “hot” period of time constitutes (one, two, five, and ten-minute samples), then look at point differentials over the one, two, five, and ten minute periods immediately following a “hot” period. It’s not rigorous, but it will likely sway some of your opinions even if it doesn’t convince you.

The best essays in the book combine the Freakonomics-style analysis with interesting stories, like the chapter on the history of trades in the NFL draft (“Off the Chart”), which discusses the famous Mike McCoy chart on how to value draft picks in trade talks. The authors describe the chart’s genesis, early successes, propagation, and loss of usefulness once everyone had it, along with some potential explanations for the psychology behind incorrect valuations of draft picks. (Yet another reason why I’d like to see MLB allow teams to trade draft picks: It’s another way for smart front offices to create value.) Another essay (“Rounding First”) asks why we see more round numbers in seasonal statistics than you’d expect if the results were normally distributed, pointing to psychological and perhaps financial incentives that drive behavior in situations where the leverage (to the player, not the team) is increased.

Scorecasting is a text for the mass market, which means fewer numbers and more broad brush strokes in the book. I’m not the first to raise this objection, but the way the authors treat results that are merely indicative as if they’re conclusive is offputting if you realize what they’re doing and misleading if you don’t. For one thing, their analytical methods, while valid, are on the superficial side. For another, they often confuse correlation with causation, and even though I often agreed with their arguments on the causes of the effects they discovered, they meld those opinions with statements of statistical facts in a way that just isn’t warranted. It’s a marketing issue – the book wouldn’t sell if they just presented data paired with a lot of “draw your own conclusions” quotes – but it takes what could have been a serious work and makes it a popular one.

And some of their conclusions just aren’t supported by the analysis, at least when it comes to baseball. They offer throwaway comments on how a salary cap would increase parity in baseball without an ounce of evidence to justify the statements. They claim that PEDs improve baseball performance by showing that players who had been suspended for PED usage were more likely to be promoted to the next level, a lousy proxy for multiple reasons and one that makes their conclusion, “In addition to the science, the data support the claim that steroids work,” ignorant on both sides of its comma. I imagine that the authors glossed over similar controversies in other sports, enough that no matter your game of choice you’ll find something in the book to annoy you.

You should read Scorecasting, though, in spite of its shortcomings. Moneyball was equally flawed, perhaps more so, and yet it launched a quiet revolution not just within the industry but within the fan base, an inflection point that I believe saw a major increase in the number of students of the game who began pursuing and publishing their own analyses, with some even finding themselves entering the industry as a result. I could see Scorecasting as a similar spur to innovation in the analysis of sports, and in the way sports are covered. One thing that Scorecasting does confront, without ever explicitly saying so, is ignorance. If you say “X causes Y,” others will look for a way to verify it, so don’t make the statement without trying to verify it yourself.

Alphabet Juice.

The 2011 organizational rankings are up on ESPN.com for Insiders. The two most upset fan bases are Cleveland, because I ranked them 17th; and the Yankees, because I didn’t rank the Red Sox 30th.

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> special
“It’s good that they don’t make many players like Albert Pujols, because if there were more, he wouldn’t be so special, and Albert Pujols is very special.” – Murray Chass, The New York Times. See special.

Roy Blount, Jr., humorist, former sportswriter, Wait, Wait, Don’t Tell Me… panelist, and word-lover, takes aim at etymology and bad writing alike in Alphabet Juice, a book organized like a dictionary and aiming both high and low with its targets. If you like words and get equal joy from a malapropism and an explanation of how livid (which means furious, with a connotation of red-faced) comes from the Latin word meaning “to be bluish,” this is a book for you.

In Alphabet Juice, Blount chooses words with interesting stories or for which he can offer a brief quote (like the one above) or quip or (regrettably) some light verse. The anecdote that constitutes the entry for “TV, on being on” runs from William Ginsburg to Saul Bellow to Designing Women to Kathleen Sullivan to Claude Monet, all inside of four pages. Blount sneaks in some memoir-ish material as well, such as an entry for “Wilt: A Tall Tale,” that starts out with musings on whether Wilt Chamberlain could really have slept with 20,000 women (Wilt: “Well, there was this one birthday party…”) but ends with Blount mediating between an angry Wilt and Blount’s drunken editor.

Some of the entries reveal Blount as a Lynne Truss-ian grammar stickler, a bent of which I approve:

> unique
I have to be firm on this: unique is not to be modified. Adding very or absolutely is like putting a propeller on a rabbit to make him hop better. It won’t work, and he won’t be a rabbit any more.

I’ve always been partial to the analogy that something can be “almost unique” in the way that you can be “almost pregnant.” There is a word for the idea expressed by “almost unique” – unusual. Use it. Please.

Blount’s love of words (aside from a love of language – these are two different afflictions) even brings this fun entry that should appeal to the anagrammists and Scrabblers in the audience:

> transposition game
Rearranging the letters in one word of an existing title or well-known phrase. Aldous Huxley’s The Doors of Perception becomes The Odors of Perception. The Continental Army becomes the continental Mary. I’m told that Burt Bernstein, then a writer at The New Yorker, learned of this game and found himself to be good at it. He hastened to his brother Leonard, who had always been better at everything than Burt, but now, finally, maybe … Burt explained the game. Leonard looked up from whatever major thing he was doing and said: “Icy fingers up and down my penis.”

If there’s a flaw in Alphabet Juice, it’s that it’s a book to be perused rather than read. There’s no narrative, and the themes and jokes to which Blount returns again and again are scattered throughout the book. You could follow his suggestions to see other entries, but would risk never reading everything in the book, a risk I was unwilling to take. I could also have done without the meditations on each individual letter – Blount is supporting an argument he makes that the relation between a word (its sound, that is) and its meaning is not, as some scholars would have it, arbitrary. That’s an interesting debate, but not one Blount is going to solve in 300-word essays on each of the 26 letters of our alphabet.

At heart, though, Alphabet Juice is a vehicle for Blount’s ruminations not just on language but on culture and cultural literacy, on politics (he was apparently not a fan of the most recent President Bush), on music, on food, and so on. If you like his smart-folksy style, you’ll love the book.

P.S. Tender is the Thing.

Next up: Hilary Mantel’s Fludd, which I’m reading at the rate of roughly 15 pages a day because of all the writing.

The Billionaire’s Vinegar.

Benjamin Wallace’s The Billionaire’s Vinegar: The Mystery of the World’s Most Expensive Bottle of Wine is the best nonfiction book I’ve read in almost two years, since reading The Ballad of the Whiskey Robber in February of 2009. Vinegar is a bit of literary pinot noir, starting with the auction of a bottle of wine allegedly owned by Thomas Jefferson and left in Paris when he fled the Revolution, a sale that smashed the previous record for a single bottle and helped accelerate the trend of high sale prices for ultra-rare wines. Of course, we wouldn’t have a book about it if there wasn’t an underlying controversy. Was the wine legitimate, or was Hardy Rodenstock, the German who purportedly discovered the cache of wines, a fraud and a forger of the highest order?

The ability to make money through doctored wines wouldn’t exist with a market willing to pay top dollar for what those wines purported to be, and Wallace documents the role of auction houses, particularly Christie’s, in marketing and selling rare wines and troves to a changing market, one that saw collectors bidding up bottles as investments or trophies rather than as libations. The man who built Christie’s wine-selling business over a period of four decades, Michael Broadbent, is a central character in the book for his role in selling the Rodenstock/Jefferson wines and impact on the rare-wine industry. (Michael’s son, Bartholomew, makes a few cameos, and has become a successful importer of fine wines.) The rich men who chase these wines also become significant characters in the book, including millionaire scion and America’s Cup winner Bill Koch, fellow scion Kip Forbes, and wine merchant Bill Sokolin, who bought one of the Jefferson bottles only to damage it and have most of the wine leak out on a restauarant floor as he carried the bottle to show off during a tasting.

The is-it-real storyline is paramount in Billionaire’s Vinegar, but, as an oeneophyte, I found the lay descriptions of wine chemistry fascinating, particularly explanations of how wine’s character changes over time, which also ties into how someone might alter a wine to make it seem older than it is – and how difficult it was until very recently to test a wine to determine, even within a narrow range, its age. The book also dabbles in the politics of wine manufacturing, culture, marketing, and the culture of wine connoisseurs, including massive tastings like “verticals” (many different vintages of a single wine) or “horizontals” (many wines, one year).

But at heart, the book is a mystery, starring Rodenstock and Broadbent, both eccentrics given to showmanship and bravado, one a dealer, the other an auctioneer, one a German of unknown background, the other a Brit of impeccable credentials. (Other eminent authorities on wine also gave their imprimatur to Rodenstock’s Jefferson wines, including Robert Parker, the most influential American wine critic of the past three decades and creator of the now-ubiquitous 100-point scale for rating wines.) The answer to the question of the wines’ provenance isn’t that hard to figure out, but Wallace plays it straight, only gradually revealing more information as the people involved the story themselves would have learned it, giving the book that mystery/detective feel – not to mention a surfeit of narrative greed – that sets it apart from most nonfiction books I read. I needed to put this book down so I could do other things, but found myself picking it back up repeatedly, finishing it inside of 72 hours.

Of note: the book is actually not available for sale in the U.K. because Michael Broadbent sued and wrangled a settlement from Random House, although he didn’t name Wallace in the suit and, having read the book, I’m hard-pressed to understand Broadbent’s complaint from a my non-lawyerly perspective. Wallace himself stated that U.K. libel laws are “notoriously plaintiff-friendly,” and I have to say that Broadbent might only have brought more bad publicity for himself by drawing attention to the book. He hardly comes off worst of the many shady characters populating the book’s pages.

Next up: Humorist and erstwhile sportswriter Roy Blount Jr.’s Alphabet Juice, a compendium of mini-essays on various words and their etymologies.

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